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TRADITË n’KF - Brand design




Brand design for creators of the top 15 in "Miss Globe" 2020.
TRADITË n’KF, a tradition that represents beauty.

TRADITË n’KF,​​​​​​​ located in the city of Skenderaj in the Republic of Kosovo.
Is atelie that deals with the design and production of modern dresses and traditional dresses intertwined in modern. 

Their participation in such an important event for fashion, such as "Miss Globe" 2020, best shows the level, creativity and professionalism shown, reaching the top 15 most beautiful dresses in "Miss Globe" 2020.

For more information about the work of the creators' clothing, see here: TRADITË n’KF.

Kosovare and Fitore Jashari contacted us to start creating a visual identity for their brand, in order to present themselves as decently as possible at "Miss Globe" 2020.






Concept

The concept of the logo for "Traditë n'KF" incorporates important elements such as the letters "K" and "F," as well as shapes that symbolize the needle and thread for embroidery. These elements have been used to represent the identity and values of the atelier.

The letters "K" and "F" represent the initials of the name "Traditë n'KF" and help in brand identification. The use of these letters can convey a sense of professionalism and elegance.






The shape of the needle and thread symbolizes the craftsmanship and handwork of the atelier. These elements intertwine tradition and modernity, showing that "Traditë n'KF" employs traditional embroidery techniques in modern dresses. This combination demonstrates the value of cultural heritage and its transformation in a contemporary context.

Furthermore, the use of the needle and thread for embroidery can create associations with the care and attention to detail in the atelier's work. This visual element reflects the atelier's dedication to creating unique and high-quality dresses.






Color Palette

The color palette used in this brand includes black, green, gold, and white. The combination of these colors creates a strong contrast and is suitable for representing the style and values of the "Traditë n'KF" brand.





The use of these colors creates an aesthetic harmony and can express values such as elegance, mystery, vitality, and purity. The black, green, gold, and white palette is a sophisticated and suitable stylistic choice for the identity and vision of the "Traditë n'KF" brand.






Typography

Kiona Font Family is a modern and elegant sans-serif font, carefully crafted with attention to detail. This font utilizes soft lines and graceful curves to create an attractive and sophisticated aesthetic. 

The characters of the Kiona font have a woven and refined feel, giving TRADITË n'KF logos a professional and stylized appearance.



TRADITË n’KF - Brand design
Published:

TRADITË n’KF - Brand design

Published: